Marie Jourdren
Creative Director
Luxury. Culture/Art. Experience.

Marie Jourdren
Creative Director

Luxury. Culture/Art. Experience.

Weaving_ _ _memories

IMMERSIVE AI INSTALLATION — IN DEVELOPMENT

ROLE.     AUTHOR & CREATIVE DIRECTOR

GRANT RECIPIENT — VILLE DE PARIS, NOV. 2025

CONTEXT.

Generative AI promises instant images — but speed has colonised our stories. What happens when you slow a machine down and ask it to listen? Weaving_ _ _Memories is an immersive installation that confronts AI with one of the most intimate human narratives: the act of remembering. Not the archive, not the photograph — the hesitation, the silence, the fragment that surfaces and fades.

APPROACH.

The piece puts two latent spaces face to face: that of the AI — a statistical landscape trained on vast corpora, indifferent by nature to any biography — and that of human memory, an affective compression of a singular life. They differ in source (collective vs. autobiographical), purpose (predicting vs. signifying), and logic (probability vs. reminiscence). But they converge in method: both transform compressed representations into images and narratives when prompted.

WORK.

The visitor enters a physical space of wood, cotton threads and tactile elements — a threshold of care before any technology appears. An AI guides a conversation, collecting fragments of a personal memory: words, emotions, hesitations, silences. It doesn’t rush. It asks questions. It accepts digressions. Each fragment is symbolised by a visual element tied to a thread on a physical loom.

As the visitor walks through a corridor, the physical threads transform into threads of light — weaving, crossing, vibrating — revealing glimpses of images, sounds, and words spoken during the conversation. At the end: a digital tapestry — the memory, woven. Not a film, not a faithful reproduction, but a living, unstable, perpetually shifting composition. Zones are faded or worn. Fragments of speech float. Details sharpen and dissolve.

The tapestry doesn’t copy reality — it composes it, the way memory does: stylising, symbolising, prioritising what matters, letting scenes flow into one another rather than cutting between them.

USER JOURNEY.

HONORS & AWARDS.

The work was awarded a grant from the City of Paris in November 2025.

AUTHOR & CREATIVE DIRECTOR. MARIE JOURDREN
TECHNOLOGIES. CONVERSATIONAL AI, GENERATIVE IMAGE & SOUND, REAL-TIME MULTIMODAL TRANSDUCTION

MUSIC

PHILIP GLASS

CIRCUS DIRECTION

TILDE BJÖSFORS (CIRKÜS CIRKÖK)

VISUAL DESIGN

MAT COLLISHAW

LIBRETTO

DAVID HENRY HWANG, AFTER ROBERT LAX

SET DESIGN

CHRISTIAN FRIEDLÄNDER

SET CREATIVE AND TECH CONSULTING

MARIE JOURDREN

PRODUCTION

PONT-NEUF